Experience
A career spent leading organizations through their hardest transitions
Credibility Pillars
Influence without authority: aligned senior leaders I could not command, from state commanders at the National Guard Bureau to the FBI, DEA, and DHS at the White House.
Executive and enterprise track: Harvard Senior Executive Fellow; led enterprise change at federal agencies; co-authored the President's National Drug Control Strategy.
Builder and board leader: founded ETL Advisory and chaired a national nonprofit through its scale-up; author and speaker on leading through transition.
What We Provide
ETL Advisory helps leaders across aviation and membership organizations turn strategy into execution: the operating model, the coalitions, and the member value that make an organization indispensable. Whether it is a single hard decision or a full transition, the work brings analytical rigor to the choices that matter most.
An organization at an inflection
We have a new mandate and a model that will not carry us there. Our people know the old way works, and change feels risky. We need someone who can see the structural fix, build what replaces it, and bring the team across without losing our best people.
A membership organization losing relevance
Members are treating us as optional. We are not short on value, but it is not reaching the people it should, and engagement is slipping. We need to see where member need, our priorities, and our resources have drifted apart, and re-align them before more members walk.
An advocacy fight that needs a coalition
We are heading into a fight we cannot win alone, with stakeholders who do not report to us and do not always agree. We need someone who can build the coalition, align the competing interests, and turn a shared position into an outcome.
If these situations sound familiar...
ETL Advisory has led organizations through each of these, bringing structure to hard decisions and coalition to change no one can mandate. The goal is not just today's problem solved; it is an organization aligned to the whole it serves, and ready for what comes next.